• Director, Social Strategy -Comedy Central

    Location : CityStateForPosting New York, NY
    Brand
    Comedy Central
    Job Locations
    US-NY-New York
    iCIMS ID
    2018-10429
  • Overview and Responsibilities

    Responsibilities: 

    • Programming, strategy and optimization of the Comedy Central YouTube Channel and additional spin-off channels
    • Creation and execution of data-driven digital programming plans
    • Suggest new ways and to increase views and watch-time across social, with a focus on YouTube
    • Provides suggestions for strategic optimization on social creative during the content development phase
    • YouTube optimization and performance analysis including titles, tags, descriptions, thumbnails and posting frequency
    • Oversee the preparation of reports, summaries and plans
    • Works closely with paid media team to manage delivery of ongoing advertising
    • Great leadership skills

    Basic Qualifications

    • Previous experience managing YouTube channels + expert experience in YouTube best practices is a must
    • 6-8 years of experience at a media company or agency with a focus on social strategy, optimization and planning
    • Expertise in YouTube and Google Analytics

    Additional Qualifications

    • Deep understanding of social platforms, user behavior and best practices
    • Good knowledge of research/analytics tools
    • The ability to identify and discuss video insights
    • Excellent presentation skills

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