• Senior Manager, Consumer Events & Brand Partnerships - MTV, VH1 & CMT

    Location : CityStateForPosting New York, NY
    Brand
    MTV
    Job Locations
    US-NY-New York
    iCIMS ID
    2019-12056
  • Overview and Responsibilities

    The MTV, VH1 and CMT Marketing team works to develop engaging and groundbreaking ideas that create awareness, increase brand perception and promote tune-in via cable/television, OOH, digital, social, print and experiential stunts on the ground.

    We are searching for a person to deliver on our goals and exercise their skills and knowledge of the industry to contribute to our innovative team.

    We are seeking a passionate and highly motivated team player who is a strategic thinker and superbly organized. “Can do” attitude and solution-oriented mindset is a must.

    This position will report directly into the Senior Director of Consumer Events and Brand Partnerships under the direction of the VP of Consumer/Brand Marketing, Events & Partnerships and oversee all event activation plans for the channels.

     

    Responsibilities

     

    • Support development of overall network vision for events and partnerships,, as well as 360-degree event management, from development to real-time execution, for large-scale tentpole events
    • Manage Marketing, Events & Partnerships Team in streamling communication with internal departments including Brand Creative, Social, Programming, Press, and
    • Production for all event initiatives
    • Manage Marketing, Events & Partnerships Team communication with external partners/agencies, from project management of the full life cycle of all activations and events
    • Development of the pre-production event process including development of all pre-pro materials, timelines and budget
    • Oversight of physical execution of on-the-ground [OTG] & non-traditional marketing execution in local markets to promote channel initiatives and/or tent-pole events, including development of OTG production schedules and staffing
    • Under direction of senior team leads, support development of visually strategic presentations for new and existing projects
    • Oversee team communication with priority vendors on creation of custom merchandise/premiums for all event initiatives
    • Oversee events marketing budget, including PO management and overall billing process
    • Create event materials used for sponsorship packages for Integrated Marketing
    • Manage all aspects of B2B merchandise retail site, from development and creation of merch to inventory/pricing
    • Oversee development and maintanence of pop-culture events, music festivals and competitive event trackers

    Basic Qualifications

    • Bachelor’s Degree (in Marketing or Business preferred)
    • 4-7 years of experience in a Marketing/Events position, executes on-the-ground promotional activations, stunts, and events
    • 2-4 years independently managing a large scale project or event

    Additional Qualifications

    • Ability to juggle multiple projects with ease, manage deadlines, coordinate key timelines and perform under pressure with strong attention to detail
    • PowerPoint and Excel skills a must
    • Experience at a Youth Centric media company and/or TV network a plus
    • Exceptional written and oral communication skills, idealy with past experience creating visually strategic presentations
    • Strong analytics capabilities
    • Strong business and personal ethics
    • Effectively manages multiple projects in a fast paced, every changing environment with can-do attitude
    • Deep connection to local pop culture and our brands
    • Must be willing to work weekends and potentially holidays pending event timing
    • Travel required

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