Viacom is home to premier global media brands that create compelling television programs, motion pictures, short-form video, apps, games, consumer products, social media and other entertainment content for audiences in more than 165 countries and territories. Viacom's media networks, including MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, Comedy Central, TV Land, SPIKE, Channel 5 (UK), Tr3s, Paramount Channel and VIVA, reach a cumulative 3.2 billion television subscribers worldwide. Paramount Pictures, America's oldest film studio, is a major global producer and distributor of filmed entertainment.
The Research Analytics team is responsible for all BI research reporting outputs across Viacom’s International linear and non-linear platforms (TV channels, website/apps and social media). The role of the Analytics teams is to provide stakeholders with regular analytics, data-led insights and business expertise. Using reporting tools, we manage and publish numerous weekly, monthly, quarterly and annual reports on performance and forecasting across all major metrics that inform and guide the business. Stakeholders (brand groups, regional clusters, business lines and HQ) look to the team for analytical insights and expertise relating to performance and trends across VIMN’s properties and the markets in which we operate.
In addition, the Analytics branch brings together dedicated BI operations, expertise, and support. Influencing all levels of the data flow from source through to report production, the group ensure business reporting is reliable, impartial, consistent and timely. The team is also involved in projects to build bespoke tools and dashboards to democratize research data across the business for self-service.