• Director, Research and Analytics

    Job Locations US-NY-New York
    Viacom Int’l Media Networks
    iCIMS ID
  • Overview and Responsibilities

    Viacom is home to premier global media brands that create compelling television programs, motion pictures, short-form video, apps, games, consumer products, social media and other entertainment content for audiences in more than 165 countries and territories. Viacom's media networks, including MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, Comedy Central, TV Land, SPIKE, Channel 5 (UK), Tr3s, Paramount Channel and VIVA, reach a cumulative 3.2 billion television subscribers worldwide. Paramount Pictures, America's oldest film studio, is a major global producer and distributor of filmed entertainment.   


    The Research Analytics team is responsible for research reporting outputs across Viacom’s International linear and non-linear platforms (TV channels, website/apps and social media) The role of the Analytics teams is to provide stakeholders with regular analytics, data-led insights and business expertise. Using reporting tools, we manage and publish numerous weekly, monthly, quarterly and annual reports on performance and forecasting across all major metrics that inform and guide the business.  Stakeholders (brand groups, regional clusters, business lines and HQ) look to the team for analytical insights and expertise relating to performance and trends across VIMN’s properties and the markets in which we operate. The team is also involved in projects to build bespoke tools and dashboards to democratize research data across the business for self-service.  



    • Responsibility for managing research analytics and reporting for senior channel stakeholders across linear and non-linear properties
    • Providing analysis and insights to help brands understand performance and make better informed decisions
    • Proactively lead/input and assist on BI initiatives such as system developments, new reporting, enhancements and automation
    • Management and production of reporting and interactive dashboards and ownership of any offline reporting requirements
    • Manage and understand requirements across stakeholder groups (e.g. – brands, clusters) and be able to support business objectives for all LOBs in these groups
    • Provide ownership for BI research reporting outputs, across all VIMN platforms, to stakeholders across the business and are acknowledged subject matter experts regarding research
    • Own communication with local teams regarding BI analytics or report development projects
    • Defining workflow in internal and external systems to ensure correct data is captured and reported
    • Work with the Reporting Operations group to develop, enhance and automate reporting solutions; In addition, script and, where possible, automate standard processes
    • Point of contact for local and HQ teams across the business regarding specialist data questions
    • Provide ad-hoc analytical insights and coordinate best-practice share for key business stakeholders

    Basic Qualifications

    • Experience of providing research analytics and data to senior stakeholders in an international broadcast business 
    • Excellent knowledge and understanding of linear and non-linear metrics and the wider broadcast industry 
    • Hands-on technical skills, ideally including experience using reporting tools (e.g.Tableau) and industry specific tools (e.g. TechEdge AdvantEdge, Abode Analytics) 
    • Excellent communication and presentation skills with the ability to demonstrate subject matter authority and expertise 
    • Understand concepts behind Business Intelligence (e.g. – data warehouses, automation) and how information can be used to drive competitive advantage 

    Additional Qualifications

    • Ability to accurately interpret and translate varied and complex requests into actionable tasks 
    • Proactively identify opportunities to improve processes and services provided
    • Demonstrate ability to quickly communicate timelines, prioritize, maintain focus, delegate if necessary and deliver results in a timely manner when faced with numerous urgent tasks 
    • Have excellent attention to detail and ability to monitor and review the quality of work done by self and others to maintain appropriate standards 
    • Be able to demonstrate Viacom Core Competencies and share VIMN values 




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