• Manager, Culture & Creative Insights - Velocity

    Job Locations US-NY-New York
    Brand
    Viacom
    iCIMS ID
    2018-9506
  • Overview and Responsibilities

    Velocity is Viacom's branded content and marketing studio. We develop creative and strategic solutions that connect our advertising partners to our passionate fans and the cultural power of our brands. Long story short, we’re storytellers who are fluent in fandom.

     

    At Velocity, it’s mind over marketing. We value diversity of thought – for us, your unique viewpoints, what inspires you and how you think are just as important as your previous work experience. We’re looking for rabid consumers and creators of pop culture who want to figure out ways to put our brands in front of and in the middle of the cultural conversation.

     

    Velocity Culture & Creative Insights is responsible for unearthing insights about different audiences and the cultural context in which they exist. The Manager should have a strong interest in consumer brands, media, business and culture, and possess the ability to think strategically about how these elements interact.  An entrepreneurial spirit and the ability to adapt to a variety of business and cultural initiatives are critical. You will provide support and at times lead various client-facing projects, potentially including business and brand strategies, insights/trends studies, competitive research reports, insights that fuel the development of creative concepts, communications and events.

    • Support cross-disciplinary working team(s) in the development of project deliverables
    • Research and analyze relevant industry and cultural trends, evaluate business problems
    • Prepare creative/strategic briefs and project assignments and manage timelines, etc.
    • Lead the development of  presentations, videos and briefing materials
    • Manage day-to-day relationships with third-party partners
    • Manage project resources, including timelines, budgets, materials production, event planning, etc.

     

     

    Basic Qualifications

    • An undergraduate degree
    • 3-5 years’ experience working in consulting, account planning, brand strategy, or advertising agency, and a familiarity with Integrated marketing and Ad Sales
    • Experience supporting cross-disciplinary working team(s) dedicated to pitching and executing projects (e.g., assessments, strategies, research studies, creative concepts, industry analyses, presentations & events)
    • Experience preparing creative/strategic briefs and project assignments and managing timelines, etc.

    Additional Qualifications

    • Experience as an account manager or strategic planner is desireable
    • Outstanding communication with strong interpersonal skills and a desire to work collaboratively Excellent written and desk research skills
    • Operational and executional prowess on a wide variety of assignments, including, but not limited to: research, analysis, and project management
    • Ability to work in a fast-moving environment; flexible and adaptable to change
    • Ability to research and analyze relevant industry and cultural trends, in order to evaluate business problems

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